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I'm So Over This (or, the Trouble With Platforms)
I've spent the last year (and then some) wrestling with my relationship to platforms.
Dec 19
•
Tara McMullin
65
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I'm So Over This (or, the Trouble With Platforms)
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24
How "Know, Like, and Trust" Became Ensh*tified
Or, the economic vacuousness of "day trading attention"
Dec 17
•
Tara McMullin
29
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How "Know, Like, and Trust" Became Ensh*tified
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Banking on Crisis
Chaos creates opportunities—and even accidental celebrities. But I wouldn't bank on it.
Nov 14
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Tara McMullin
12
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Banking on Crisis
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1
Influence in Crisis
When a responsibility to 'say something' becomes the FOMO of opportunity during a crisis
Nov 12
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Tara McMullin
23
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Influence in Crisis
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Cult Value
If a chatbot writes your novel, did you really complete NaNoWriMo? And other questions about what we might lose when we delegate or automate meaningful…
Sep 12
•
Tara McMullin
17
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Cult Value
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The Spectacle of Influencers
Our purchases, personal interests, and even identities are shaped by the aspirational images we encounter online.
Aug 8
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Tara McMullin
21
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The Spectacle of Influencers
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"Do People Know What It Is?"
The case for prioritizing recognition over attention in offer development and marketing
Jul 9
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Tara McMullin
28
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"Do People Know What It Is?"
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2
Unpacking the Attention Fetish
What happens when we learn to see our stories as instruments for attracting attention?
May 23
•
Tara McMullin
25
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Unpacking the Attention Fetish
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How to Make (Seemingly) Impossible Decisions
How 'opportunity cost' can reveal what's really on the line when we make decisions—a case study on choosing to quit social media
May 9
•
Tara McMullin
24
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How to Make (Seemingly) Impossible Decisions
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The Many Hats of Leigh Stein
The identity we perform in digital spaces is ours to play with—we might as well enjoy the show.
May 2
•
Tara McMullin
41
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The Many Hats of Leigh Stein
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How to Take Back the Vision of the Creator Economy
"How do you want to live?" that question—and a few more—are at the heart of my conversation with Charlie Gilkey and Kate Tyson.
Apr 18
•
Tara McMullin
,
Charlie Gilkey
, and
Kate Tyson
31
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How to Take Back the Vision of the Creator Economy
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'The Creator Economy Is Eating Creative Acts'
This moment on the internet is weird—and more than a little frustrating. I sat down with Charlie Gilkey and Kate Tyson to hash it out.
Apr 11
•
Tara McMullin
,
Charlie Gilkey
, and
Kate Tyson
98
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'The Creator Economy Is Eating Creative Acts'
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